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Business Cards - Make Your First Impression Last
Embossed, overglossed, trimmed, rounded corners, straight corners, single sided, double sided, double size folded, this way up, that way up, heavy card, light card, textured or smooth...
You can really leave a lasting impression with a great business card! Come & see us if you need some ideas for taking your first point of contact to the next level.
Business cards continue to provide a lot of value. They can help you make valuable connections at networking events. They can keep you top of mind with potential vendors you meet at trade shows. And they can get your contact information in front of relevant customers or clients in your area.
How to Create a Quality Business Card
Business cards should include all of the information that a potential customer, client or connection needs to communicate or do business with you. Specifically, it should have your name, website, email address, phone number, your business address if relevant and your social media handles.
Though the information is the most important aspect of your business cards, you shouldn’t overlook the design elements. Your business card is part of your company’s branding and marketing strategy. So it should include colors, fonts and graphics that are similar to those included on your other marketing materials. It might include your logo, your brand colors and an overall look that will deliver some consistency to those who are already familiar with your brand.
Additionally, it’s essential that your cards are easy to read and have a generally professional look. An unprofessional looking card can give new connections the wrong impression about your business. It tells them that you aren’t willing to invest in your company or that you don’t have the skills necessary to deliver a quality product. In fact, 72 percent of people said they judge a company or individual based on the quality of their business cards.
